Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Dual attractions at vineyard disc golf course bring hole-in-one for this Kansas entrepreneur trio
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. EDGERTON, Kansas — A rural Douglas County family is pairing its award-winning Kansas table wine with 18 holes of disc golf and earning national recognition in the process, Christy Fuller-Flyntz shared.…
Peek inside: Engenious Design expands its hands-on R&D collaboration space in Prairie Village
A 56,000-square-foot design center for his business is about more than just space, said Chris Justice; it’s what’s inside the high-tech facility by design: people. “Our work of designing, prototyping and testing is hands-on with specialized tools and equipment. That means our team works together, in person,” said Justice, co-founder, principal and CEO of Engenious…
How a Missouri native’s high-tech, faith-based bracelet company found inner peace in California
The emotional rollercoaster of social media can take a toll on mental health, said Gary Rakes, a Raymore, Missouri, native who saw an opportunity to create a digital safe space — one that lives on a user’s wrist. His business, Free Luma, offers a line of RFID-enabled bracelets designed to connect others through positivity and…
Mayo Clinic research: Missouri startup’s VR tech can help calm patients’ pre-surgery jitters
A recent study from the renowned researchers at the Mayo Clinic suggests a dose of virtual reality can help reduce pre-op anxiety in older patients undergoing their first open-heart surgery — and their findings come after testing with technology from Columbia, Missouri-based Healium. “While much of the research to date using VR involved younger patient…