Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Is KC scaring away disruptive tech? Mayor candidates revive sharing economy debate
A wave of technology is coming — and Kansas City should be ready, said Steve Miller, entering the fray between mayoral candidates over regulating the sharing economy. Appearing Monday at a KC Mayoral Tech Forum to open Techweek Kansas City, Miller compared navigating the regulatory waters around such emerging services as Airbnb, Uber and Bird to…
Pure Pitch surprise twist: Techweek competition adds pre-teen innovator to KC startup lineup
In a surprise announcement Monday, organizers of the Pure Pitch Rally announced the third annual pitch competition would feature the Kansas City pre-teen innovator behind the Storm Sleeper. Update: Click here to find out who won big at the Pure Pitch Rally. Julia Luetje — a Barstow School student from Leawood, who at 10 years…
First Friday takeover: Startup Crawl draws 600-plus, showcasing KC, risk-takers, creatives (Photos)
Editor’s note: Startup Crawl and Startland News are both programs of the Kansas City Startup Foundation, though the content below was produced independently by Startland. For more information on the relationship, click here. First Friday revelers and curious minds alike were treated to a five-stop Startup Crawl tour of Kansas City’s entrepreneur community — from…
KC-based OYO Fitness flexes with new exercise app, 10-week workout challenge
The freshly released OYO Personal Gym PRO model helps users avoid common exercise setbacks by offering true resistance and proper pacing of workouts with its new app component, said Graham Ripple. “One of the things that is often common with working out is that they’re not doing a full range of motion or are going…