Area gamemaker Shoutz partners with Pitbull for mobile arcade

May 31, 2016  |  Bobby Burch

pitpull

Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.

Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers  slots, arcade games and instant-win games.

Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.

Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.

“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”

GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.

GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.

Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2016 Startups to Watch

        stats here

        Related Posts on Startland News

        Lawrence-based Ainstein predicts radar tech will push self-driving automotive advances

        By Tommy Felts | November 15, 2018

        From Kansas, Ainstein’s radar technology can have a profound impact on industries across the globe, said Zongbo Wang. “We wanted to design radar that can be very affordable and play different roles in the industry,” said Wang, CEO of the radar tech firm. “Over the past three years, we’ve experienced a time of tremendous growth.”…

        Andy Talbert, Snow Pops

        Hustle in the making: Startups scaling ‘maker’ concept with high-growth models (Photos)

        By Tommy Felts | November 15, 2018

        Andy Talbert is in no way crafty, the Snow Pops co-founder said. “At all,” he emphasized, eliciting laughter from the crowd at Startland’s “Hustle in the Making” Innovation Exchange. The event — sponsored by Plexpod and Polsinelli — explored the evolving spectrum of startup businesses that could be considered “makers” in modern entrepreneurial culture. Kansas…

        Kevin McGinnis, Keystone Community Corporation, innovation district

        Innovation district will look to black community for insight, McGinnis tells GEW crowd

        By Tommy Felts | November 13, 2018

        Developing an innovation district takes a village, Kevin McGinnis told a packed room of Global Entrepreneurship Week attendees — a cross-section of Kansas Citians eager to learn more about how his proposed Keystone innovation district could re-shape diversity and inclusion efforts in the startup space. “I’m not going to suggest that I’m bringing a bunch…

        CoCreate KC

        Fiercely independent, together: CoCreate KC feeds talent through coworking pipeline

        By Tommy Felts | November 13, 2018

        A new coworking space in the Crossroads — CoCreate KC — plans to mix commercial and fine artists to stoke creative energy, with each member able to lend their talents to the founding firm, BrandWell Partners, said Brad Lang. “There are so many Kansas City, successful freelancers out there working on the ground,” said Lang, co-founder…