Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Why employers should hire veterans: KC entrepreneurs say combat prepared them for startup life
Effectively communicating the skills and experiences gained from military service can be a major challenge for veterans, said Zachary Oshinbanjo. Too often that disconnect contributes to unemployment or mental health struggles when a service member returns to civilian life. “Many veterans may have gone straight from high school into the military and now are looking…
How did KC land Meta, Panasonic megaprojects? Infrastructure, energy and enthusiasm, companies say
Kansas City is one of America’s most exciting and dynamic cities, said Matt Sexton, making it the ideal choice to build out a nearly 1 million-square-foot data center for Meta, the tech behemoth behind Facebook, Instagram, and WhatsApp.. “There are a lot of sites around the country that might have one or two qualities that…
Bank partners with Porter House to give out more than hugs; Meet four latest KC grant recipients
Cameron Martin understands the importance of scaling deep into the community that inspired his journey and first fed the business he built with his wife, Tameisha, he said. The co-owners of Love is Key — a waffle-centric brunch restaurant and catering concept in the former Soulcentricitea space on Troost Avenue — were awarded a $15,000…
Cannabis biz expected to grow like a weed after MO voters light recreational marijuana
Tuesday’s vote in favor of recreational marijuana in Missouri shows Kansas City’s obvious appetite for legalization, said Michael Wilson, whose cannabis startup sees a vast new market opened by the election outcome. Statewide, Missouri poll-goers this week approved the high-profile constitutional amendment with 53.1 percent of the more than 2 million votes cast. In Kansas…