Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Rock Chalk hustle: KU launches ‘Startup Jayhawk’ event series to demystify entrepreneurship
Editor’s note: The University of Kansas’ School of Business is a partner of Startland News. LAWRENCE — A three-day startup event series at the University of Kansas is expected to help shine a spotlight on student entrepreneurship and innovation, said Brian Anderson, noting an intentional effort by KU’s School of Business to make startup life…
Enchanté! Restaurateur bakes her latest hotspot on KC Streetcar line: Each space speaks to me
Some conversations are too special to end with a simple “goodbye,” said Heather White. “Say you’re in France with a group of friends, and you’re having one of those amazing conversations that is just so delightful — when it’s time to leave, you want to say more than goodbye. It’s enchanté!” shared White, the founder…
Olathe startup remixes graduation apparel for students with hair that won’t fit the mold (or cap)
Graduation is an important time in a young person’s life, said Rashawnda Wright, noting students should look and feel their best on perhaps the biggest day of their educational careers. After watching her daughter, Myayla, struggle to wear her graduation cap atop her big, curly hair, Wright was inspired to come up with a solution.…
$500K Etsy grant expected to help AltCap offer microloans to artists, creative entrepreneurs
AltCap this week announced a new partnership with the global marketplace Etsy to provide microloans to artists and creative entrepreneurs in America’s Heartland. Etsy has awarded AltCap, an impact-focused small business lender, a $500,000 grant to provide $1,000 to $10,000 loans through the ARTcap Microloan Fund to artists and creative entrepreneurs in Kansas, Missouri and…