Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
New culinary center opens in the Northland, offering startup food businesses commercial kitchen space
Mid-Continent Public Library opened the doors to its much-anticipated Culinary Center — with public-facing food and nutrition-focused classes beginning in June, as well as commercial kitchen access for emerging food entrepreneurs. “We are thrilled to finally welcome the community into our space and can’t wait to get cooking!” said Xander Winkel, director for MCPL’s Culinary…
WYCO debuts DotteBiz tool to help launch, grow small businesses on KS side of KC
Editor’s note: KC BizCare is a partner of Startland News. A newly-launched government online resource aims to eliminate barriers for local business owners and entrepreneurs in Wyandotte County, project leaders said. “Really, DotteBiz is about wanting to ease friction for entrepreneurs and small business owners to help them not only launch their businesses here in…
Kinship Cafe owner paves plans to take ownership of his coffee shop (with a little help from his community)
In April, TJ Roberts was at risk of losing his coffee shop to a parking lot. Now, Roberts is standing his ground, with the help of his community, to purchase the building that houses Kinship Cafe. “It was a very dark couple of weeks, but now there’s light at the end of the tunnel. Purchasing…
North KC’s new ‘Bob’s Burgers’ tribute bar: It’s what happens when theater kids get together to drink
The grand re-re-re-opening of Vignettes Cocktail Bar as a pop-up tribute to the animated TV series “Bob’s Burgers” is a well-seasoned homage to yet another cult classic, said Edward Schmalz, co-owner of the North Kansas City nightspot. “We wanted to pull upon that wholesome — yet still a little raunchy — vibe that is ‘Bob’s…