Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
KC’s ‘vacation ice cream parlor’ floats into City Market; scooping two passions into one sweet escape
The connection between two of Lucas Thompson’s businesses — KC Soda Co. and the freshly opened Fountain City Scoops and Floats — provides the perfect opportunity to blend soda and ice cream, he said. “I’m not sure there’s another float place in the region,” Thompson said of the new shop in the City Market. “As…
‘Neon Alley’ turning on 40 historic KC signs at Pennway Point, lighting the way to new entertainment district
The planned Pennway Point entertainment district near the Crossroads and Union Station soon will be awash in the glow of neon history, said Nick Vedros. “What’s more Kansas City than to have all these great signs that were once part of our city’s historical fabric all in one spot?” said Vedros, teasing the future Lumi…
This KC sausage maker serves one of America’s best vegan hot dogs; the PETA-approved menu item wasn’t an afterthought or gimmick, its owners say
Wiener Kitchen has always been a community-driven venture, said Jessica Rush, which includes providing options for all members of the community — meat eater or not. “We started at a farmers’ market, and I felt really strongly about having a vegetarian and vegan option. A lot of people go to the farmers’ market because they…
Don’t sleep on ‘Barbie’, KC theater owner warns as Barbenheimer blockbuster arrives
‘Barbenheimer’ could bring best movie-going weekend in nearly a decade; How KC theaters are getting dolled up for the blockbuster Local theaters are expecting a blockbuster weekend, thanks to a highly anticipated and unlikely double feature opening Thursday. Dubbed “Barbenheimer,” the high-profile films “Barbie” — a fictionalized focus on the doll-turned-fashion icon — and “Oppenheimer”…