Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
17-year-old social entrepreneur among finalists tapped for healthtech pilot competition
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. WICHITA — A Kansas teenager’s telemedicine nonprofit was selected as one of nine finalists for a local health tech startup competition — the only Sunflower State venture chosen for the…
Home-delivered juice maker nibbles its way into sparkling water market with expansion
Zen Donkey Farms — known for its raw, organic, cold-pressed juices available through home delivery — is expanding while continuing its mission of rescuing donkeys and bringing donkey-facilitated wellness programs to Kansas City, said co-founder Kate Barker. The purpose-driven wellness business — which also offers plant-based mylks, hemp protein superfoods, CBD skin care products, and…
KC ranks No. 11 among Midwest startup cities, holding its spot thanks to funding wins amid VC slowdown
A healthy dose of recent funding events kept Kansas City in the No. 11 spot in the 2023 edition of M25’s annual ranking of Midwest startup cities, said Victor Gutwein, founder and managing partner at M25. The comprehensive report explores how metropolitan areas across the Midwest are performing relative to each other based on startup…
Porter House KC earns MO infrastructure grant, pushing its retail incubator closer to opening
Funding from a pilot physical infrastructure grants program is expected to help The Porter House KC complete phase 2 of the build out for its new 811 Retail Incubator, focused on boosting retail entrepreneurs from the urban core. “This grant will allow us to serve over 90 small businesses focused on retail operations within the…