Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Fit for a champion: 20+ Super Bowl-inspired Chiefs shirts that won’t run out the clock
Repeat play: How hometown merch makers are running it back after another Super Bowl win for Kansas City Taking a cue from Chiefs head coach Andy Reid, Kansas City makers pounced on a proven, championship play Sunday night — quickly launching a range of new Kingdom-inspired celebration apparel to capitalize on their hometown team’s latest…
Will the street car still run? Is Taylor Swift coming? Your guide to the Chiefs’ Super Bowl victory parade in Kansas City
Editor’s note: The following story was published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. When the Kansas City Chiefs won the Super Bowl last year, close to 1 million flooded the streets of downtown for…
KC artist featured in ad during SNL, named to global cohort of young social justice leaders
Being recognized for his work training local artists on the intersection of art and public policy, Logan Stacer said the honor from an global-facing nonprofit highlights Kansas City’s collective effort and passion for using art as a force for positive change. Stacer, an artist, youth pastor, educator and non-profit executive with Heartland Arts KC, this…
How Chateau Avalon’s owner transformed a former bank into this Mint condition events venue
A former Bank of America building in Johnson County has been reimagined as an 18,000-square-foot bank-themed venue with a nod to the site’s rich financial history, said Steve Beaumont. “For 50 years, this has been a financial institution on this corner,” said Beaumont, describing the in-the-works setting off 95th Street in Lenexa. “We knew we…