Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
KC Chamber adds honor for artists, creatives to its awards lineup; emphasizing arts’ impact on economy, culture
A new award planned for the KC Chamber’s Small Business Celebration in June is expected to honor an entrepreneur who has put their artistic talent to work as a small business, said Vicky Kulikov. The first-time Luminary Arts and Creative Small Business Award is set to be announced alongside four other high-profile specialty small business…
$60M investment for Urban Outfitters’ clothing rental sister brand expected to create 750 KC jobs
RAYMORE, Missouri — The opening of a 600,000-square-foot fulfillment center for Nuuly, a women’s clothing rental brand, is an exciting moment for the region, said Chris Gutierrez, buoyed by company officials’ plans to create 750 new jobs over the next five years. A press conference Tuesday celebrated the second local facility for URBN, which in…
KC gets its first pro pickleball team; Why a staunch tennis purist put down his racket for a paddle
Pickleball has given former professional tennis player Daryl Wyatt a new lease on life, he shared, and now he’s hoping to ace Kansas City’s serve into next-level pickleball. The Kansas City Stingers — one of six U.S. expansion teams — is joining the National Pickleball League in 2024, under the ownership group of partners Julie…
Free office space at nbkc bank awaits one Kansas City area small business
Editor’s note: The following is sponsored by nbkc bank, which has locations in Leawood and Overland Kark in Kansas, and Liberty and Kansas City in Missouri. Many small businesses struggle to find ample attractive office space at a low cost. Thanks to nbkc bank, one business will secure such space at the best rate possible…