Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Photos: Founders score electric vibes, human connections with Startup Crawl’s return
Even tech startups benefit from one-on-one conversations with peers and the public, founders said, reflecting on the connections, collisions and real-time feedback earlier this month during Startland News’ Startup Crawl in downtown Kansas City’s Power & Light District. “It was an incredible experience that allowed for free-flow conversations and engaging activities between myself and the…
How Kelly Clarkson’s well-timed Father’s Day gift boosted a KC entrepreneur’s nonprofit
Life’s recent whirlwind initially shocked James Hogue — the newly-minted “rad dad” who earned a shoutout (and a couple thousand dollars) on the Father’s Day edition of Kelly Clarkson’s hit daytime talk show. “My first thought was, ‘Is this really happening?’” the Kansas City dad and certified doula said. The founder of Fathers Assisting Mothers…
Venture Noire is ready to activate KC with focus on improving outcomes for Black entrepreneurs
Venture Noire comes to Kansas City late this month with a two-day event to help early-stage entrepreneurs plan their next moves and reintroduce the Northwest Arkansas-based nonprofit to local business owners. Planned for June 26-27 at Keystone CoLAB, the “KC’s Playbook for Entrepreneurial Excellence” event is expected to feature a boot camp with workshops on…
Wild Way closing: Coffee camper drips bittersweet blend of emotions as owner’s cup runs dry
Nearly six years after she began serving lattes in her popular Wild Way coffee camper, Christine Clutton is saying goodbye to the business at the end of the month, she confirmed. Wild Way Coffee — featured on the Peacock series “The Simple Art of Swedish Death Cleaning” and approved by KC-raised actor Jason Sudeikis —…