Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
$250K node grant expected to fund AI upgrade at KCSourceLink, part-time navigators for PHKC, Square One, The Toolbox
A hefty new grant is expected to build upon a community collaboration’s framework to help small businesses start and grow over the next five to 10 years in the Kansas City area. The goal: better access to diverse resources for local entrepreneurs. The Missouri Technology Corporation (MTC) earlier this month announced a $250,000 regional node…
Police hold 2 teen suspects in killing of Kansas City chef Shaun Brady, as Irish community mourns
Editor’s note: The following story was published by KCUR, Kansas City’s NPR member station, and a fellow member of the KC Media Collective. Click here to read the original story or here to sign up for KCUR’s email newsletter. Brady & Fox chef Shaun Brady was a key organizer in Kansas City’s Irish Fest, which is scheduled to go on…
Why this Missouri founder’s auto tech startup accelerated even as the ‘world was ending’
Editor’s note: The following story was produced through a paid partnership with MOSourceLink, which boasts a mission to help entrepreneurs and small businesses across the state of Missouri grow and succeed by providing free, easy access to the help they need — when they need it. SPRINGFIELD, Missouri — With two decades of experience in…
Kauffman’s new grants go live this week; here’s what we know about the revised funding priorities
The announcement of five new grants opportunities from the Ewing Marion Kauffman Foundation brings months of anticipation and potential uncertainty to a head, offering a more clear view into the relaunched grantmaking strategy of the influential Kansas City philanthropic organization. New applications for funding through the Kauffman Foundation open Aug. 29 — about four months…