Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Café Equinox propagates new year-round Liberty location; Nelson brothers taking perennial coffee concept evergreen
Café Equinox initially was meant to operate its coffee shop concept only during the equinox, nestled inside Family Tree Nursery greenhouses, said Jonah Nelson. “From September through March when people don’t have that warm outside space, they can come to the greenhouse,” said Nelson, who operates the family-owned garden centers with his brother, Jessie. “It…
KC Tech Council shuffles tech veterans among key board positions; their goal: keep KC tech competitive
A leadership transition at the top advocacy group for Kansas City’s tech community aims to continue the organization’s mission, while opening even more doors for companies across the region that are brimming with innovation. “We plan to broaden our collective impact within the region by providing new opportunities through policy advocacy, tech talent development, catalyzing…
Pilot program targets $50K ops grants to culturally-driven orgs, businesses in the arts
Small arts programs across the region could receive a $50,000 grant from a new pilot program that aims to provide vital sustainability funding for arts-centric businesses and organizations that often fall through the cracks. Applications for the Cultural Sustainability grants are open through 5 p.m. Friday, Jan. 10. The program plans to give general operating…
10 Kansas City Startups to Watch in 2025
It’ll be a year for entrepreneurs on a mission. Many of the startups poised to make eye-catching headlines in 2025 also are working toward a better future — for the earth, for mothers, for people who love their pets, for Kansas Citians who’ve embraced the city’s craft community, and even for sports enthusiasts honing their…