Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Farmobile plows an agricultural revolution by empowering farmers with data
Agriculture techie Jason Tatge spent Monday morning as he often would: with a farmer interested in his company. The two kicked off the week in Fargo, North Dakota, kicking the proverbial tractor tires on Tatge’s ag tech business, Farmobile, and how the farmer’s data could generate additional revenue for his operations. They also chatted about…
‘Tis the season: Kauffman supports KC entrepreneurship with $1M in grants
The Ewing Marion Kauffman Foundation awarded more than $1 million in grants to not-for-profit organizations that serve Kansas City entrepreneurs. The grants — totalling $1,020,000 — are a part of the foundation’s projected $8 million of investments in Kansas City’s entrepreneurial community over the next three years. “The Kauffman Foundation is committed to helping Kansas…
Kansas Citians, Techweek study entrepreneurship, communism in largest U.S. tech envoy to Cuba
Only 5 months after President Obama re-opened diplomatic relations between the U.S. and Cuba, a group of Kansas Citians joined the largest tech delegation ever to visit the communist country. Five area entrepreneurs joined leaders and other innovators involved with the national tech conference Techweek in an exploratory visit of Cuba’s tech and entrepreneurial community.…
(S)heStarts: Define yourself and your startup on your own terms
At a recent One Million Cups gathering at the Kauffman Foundation, Little Hoots founder Lacey Ellis discussed lessons learned since launching her company. It had been almost a year since she first presented at the pitch event, and one of her primary lessons is sound advice for startup founders. “When you’re first starting out, you’re…