Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Kauffman Foundation: National startup activity (finally) on the rise
National startup activity is on the rise, according to the Ewing Marion Kauffman Foundation. The foundation on Thursday released its most recent report on the state of early-stage business in the U.S., which found that new business creation — based on three equally-weighted factors — rose to an index of 0.38 in 2016. It’s the…
New Kansas City coworking studio draws Gov. Jay Nixon
While still under construction, Kansas City’s soon-to-be largest coworking studio made its public debut with the visit of Missouri Gov. Jay Nixon. A Democrat from De Soto, Mo., Nixon on Tuesday toured North Kansas City-based iWerx, a massive 33,000-square-feet coworking studio that plans to be open for business in September. iWerx also will house a…
Digital Sandbox reports substantial impact on Kansas City economy
The results are in for Digital Sandbox KC — and they look good. The business incubator on Wednesday unveiled its most recent statistics on the program’s impact in Kansas City. Launched in early 2013, the program provides up to $25,000 in non-dilutive grants to area, early-stage entrepreneurs for specific projects. Since inception about three years…
Fund me, KC: MatchOn serves up virtual tennis club
Startland News is continuing its segment to highlight area entrepreneurs’ efforts to accelerate their businesses. This is an opportunity for entrepreneurs — like MatchOn founder Garrett Gates — to share their stories to gain a little help from their supporters. Back MatchOn’s Indiegogo campaign here. Who are you? Garrett Gates, founder and CEO of MatchOn.…