Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
TFA, AT&T deal will expand computer science education in KC
Despite the growing number of computing job openings, only 1 in 4 U.S. schools offer computer science classes, according to the White House. To expand its computer science initiative, Teach for America Kansas City announced Monday that the organization received a donation of $100,000 from AT&T’s philanthropic arm, AT&T Aspire. The partnership’s goal is to…
Montgomery: How to support KC startups with your IRA and 401(k)
Mycroft co-founder Joshua Montgomery recently appealed to the 1 Million Cups community to launch Initiative Six to foster more early-stage investment in Kansas City. The opinions in the commentary are the author’s alone. I recently read yet another article lamenting the lack of investment by Silicon Valley in the Midwest. The author stated how great…
Kansas program aims to create startups with public-private partnerships
A new Kansas program is tapping universities to incentivize residents to launch more startups through public-private partnerships. The Kansas Department of Commerce recently kicked off “JumpStart Kansas Entrepreneurs” in the hopes that it will spur economic growth in the Sunflower State via early-stage firms. “The program is designed to stimulate and grow the economy from…
Humanizing text analysis, Stride marches to international growth
Computers can do a lot these days, but they can’t process feelings. After all, that’s what sets humans apart from machine — right? Not necessarily it seems, as one Kansas-City based artificial intelligence firm is challenging that notion with its text-analyzing tech that not only identifies subjects but also a writer’s sentiment. A graduate of…