Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Superstars pack KC Chamber celebration with gratitude; thankful for a space to belong when many feel lost
Julie Cortes beamed as she took in the energy of Kansas City’s small business community Tuesday evening — surrounded by hundreds of her fellow Small Business Superstars and a crowd eager to build an emerging spirit of entrepreneurship. “It feels so amazing to be here,” Cortes, founder of Freelance Rockstar, said from inside the packed…
Ixtapa closes JoCo favorite; owner says he won’t compromise family recipes or up prices as food, rent costs rise
Ixtapa Fine Mexican Cuisine has closed in Johnson County after five years. Co-owner Victor Esqueda blamed rising costs — rent, ingredients and more — for the closing of the restaurant at 7305 W. 95th St. in Overland Park, near the sprawling Shamrock Trading Company campus. “Everything has increased so much — food, alcohol 20 to…
Coffee cluster percolating on one Troost block; will business support the buzz of six spaces to sip?
A new stretch of coffee shops in the 5500 block of Troost will test the caffeine tolerance of folks seeking a fix. Six options soon fill out the menu along this bustling corridor. Blackhole Bakery, High Hopes Ice Cream and The Littlest Bake Shop currently offer coffee along with their core menu items. But Blackhole…
Rally unifies voices amid attacks on immigrants, LGBT+ rights; now it’s time to make noise, organizers say
As anti-immigrant rhetoric and policies seeking to dismantle DEI efforts ramp up, Danny Soriano has seen inquiries and communication to his digital media business noticeably slow down, the Latino entrepreneur said. “Clients [suddenly seem] deterred from going with me — as opposed to somebody who’s not of color or white,” explained Soriano, the founder of…