Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Smart City update: Living Lab set to launch, TV show may highlight KC innovation
Bob Bennett, chief innovation officer at the City of Kansas City, Mo., said Kansas City has championed itself as a leader in big data and smart city tech for years now. But now the city is reaching an inflection point to leverage the data at a significant scale, he said. “The bottom line is that…
From homelessness to national TV, Fishing Caddy founder to appear on ABC
The Fishing Caddy has reeled in a big opportunity with a national television show that will feature its device making anglers’ pursuits a bit easier. On July 16, Fishing Caddy founder Joe Pippins will hop on Steve Harvey’s Funderdome, an ABC show in which inventors compete for cash to help accelerate their businesses. The Fishing Caddy…
Events Preview: Summer in the Sand, Second Fridays
There are a plethora of entrepreneurial events hosted in Kansas City on a weekly basis. Whether you’re an entrepreneur, investor, supporter, or curious community member — we recommend these upcoming events for you. Are you hosting a relevant community event? Feel free to add it to the FWD/KC calendar for increased exposure. Once your event…
Eyeing area talent gap, Code the Block to teach tech skills to underserved KC youth
A new organization seeks to strengthen Kansas City’s tech talent pipeline by bringing computer science education to underserved youth. Co-founded by David Persley and Joe Wilkinson in 2016, Code the Block is an after-school program targeting high school students in Kansas City. Persley, a Teach for America alum, and Wilkinson, a former business analyst with…