Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Smart City Living Lab opens, targets growing pains of a swelling city
The much-anticipated “Kansas City Living Lab” — a platform for application development that taps the Kansas City Smart City initiative — is now welcoming new tech partners. Using smart city infrastructure, the Living Lab allows innovators to test and commercialize technologies that can solve problems in Kansas City. The project is led by Think Big…
JE Dunn spinout Site 1001 raises millions more from local investors
A Kansas City-based tech firm that’s created a smart buildings platform recently raised another significant batch of venture capital funding. Site 1001 — a technology spin out from Kansas City construction giant JE Dunn Construction — raised $6 million to boost its engineering, research and sales efforts. The round was led by JE Dunn Construction…
Pure Pitch Rally palms $20K to KC startups
Kansas City already has the right lineup for its own tech rally, Karen Fenaroli said. “We have the investors, we have the start-up talent,” Fenaroli, founder of Fenaroli & Associates and organizer of Pure Pitch Rally, said. A pitch competition next month attempts to connect the two, offering winning entrepreneurs an opportunity to nab $1,000…
Indie craft, maker fair Strawberry Swing returning Sunday with KC love
One of the largest indie craft fairs in the Midwest is expected to draw thousands of Kansas Citians to discover local makers and creators. Strawberry Swing’s summer event, set for Sunday at the Nelson-Atkins Museum of Art lawn, aims to showcase vendors from Kansas City, as well as parts of Arkansas, Iowa, Oklahoma and more.…