Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
$1.6M grant will create incubator for low-income, minority entrepreneurs
A large federal grant will help reanimate an older industrial building in Kansas City to serve as a small business incubator. The U.S. Economic Development Administration recently awarded a $1.6 million grant to the Hispanic Economic Development Corporation of Kansas City, Missouri. The Kansas City organization said that the grant should create about 90 new…
Kauffman report: KC ranks 28 out of 40 in entrepreneurial growth
Fewer Kansas City companies are growing to become medium- or large-sized firms, according to a report released Thursday by the Ewing Marion Kauffman Foundation. It’s a common story across the U.S., as the nation rebounds from the slump of the Great Recession, the report says. The 2017 Kauffman Index of Growth Entrepreneurship report suggests the…
Housing trends show young professionals don’t care about Troost’s stigma, UC-B says
Lance Carlton initially was skeptical of developing east of Troost Avenue, he said. “But the mentality of the market has changed,” said Carlton, co-managing partner of UC-B Properties, which brought its offices to the 4300 block of Troost in August 2016. The company helped prove an appetite for residential development on the corridor with 19…
Mac Properties plans four-corner food startup village at Armour and Troost
Mac Properties’ Kansas City arm wants to turn a “sleepy intersection” on Troost into a four-corner incubator for thriving residential and restaurant activity. The vision is to create a “food startup village” as the foundation of the development, which would bring 400 new market rate apartments to Armour Boulevard and Troost, said Peter Cassel, director…