Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Ag tech startup Farmobile raises $18M round for global expansion
Ag tech company Farmobile has reaped a substantial Series B funding round that positions the firm to rapidly accelerate across the world. The Overland Park-based company announced Friday that it raised $18.1 million to expand its data platform to help farmers mitigate risks and generate a revenue from the data they own. The round includes…
10-year-old Leawood inventor in the running for $250K
Kansas City entrepreneurs are known for their Midwestern hospitality, collaborative nature and humility. And each of those traits are expressed by 10-year-old inventor Julia Luetje of Leawood, whose entrepreneurial spirit is now on the national stage as part of a Frito-Lay’s Dreamvention competition. “I invented the Storm Sleeper because I used to be afraid of…
Face it: Zoloz tech lets you to pay with a smile
With a recently revealed new brand and broader strategic focus, Kansas City-based Zoloz is expanding its biometrics security offerings to include another unique human attribute: a user’s face. Formerly known as EyeVerify, Zoloz unveiled three new products — Zoloz Connect, Real ID and Smile — that CEO Toby Rush said will ensure trust and security…
Minddrive fuels youth development through hands-on STEM
Carlos Alonzo, a 15-year-old engineer at Minddrive, was always good at math. In the seventh grade, Alonzo’s teachers gave him the opportunity to skip ahead and take algebra. Although he enjoyed it and did well in the class, he ran into a problem: His school didn’t offer him an advanced class for eighth grade. That one-year…