Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Bacon Explosion pizza partnership with Minsky’s tops meaty six months for Megan Day
There’s more than one way to slice Burnt Finger BBQ’s signature sausage log, Megan Day said. For the Bacon Explosion Pizza, that’s julienned — with barbecue sauce and pickles. “The taste that comes through from the Bacon Explosion is the star of that pizza,” added Mike Burr, general manager for Minsky’s Pizza, which has partnered…
Former Google, Uber exec running for office in Kansas
Mapping expert Brian McClendon is plotting a route to the Kansas State Capitol. The former Google and Uber executive on Monday launched his candidacy for Kansas secretary of state, a role that would task him with administering state elections and voter registration. Currently, a research professor at the University of Kansas, McClendon co-founded the tech…
‘Be the Boss’ invites probation, parole clients into entrepreneurial ecosystem
Would-be entrepreneurs who are returning from incarceration shouldn’t feel excluded from Kansas City’s startup ecosystem, Kyle J. Smith said. Be the Boss, a support group launching next month under Smith’s leadership, aims to provide a welcoming environment free from the stigma associated with a criminal history, he said. “When we’re being honest about the elephant…
Wesley Hamilton earns international WeWork award, surprise $18K prize
When he arrived in New York City this week to accept one of four WeWork Community Giver awards, Wesley Hamilton was shaking with pain, he said. “My body was hurting so bad, I knew something great was going to happen,” said Hamilton, a Kansas City adaptive athlete and founder of the nonprofit Disabled But Not…