Shawnee native sells another startup for over $1B with GM deal
March 21, 2016 | Bobby Burch
General Motors is hoping to become the leader of self-driving car technology with the gargantuan acquisition of Cruise Automation, whose founder has a local tie.
GM announced on March 11 that it purchased Cruise for more than $1 billion in a move that aims to accelerate the development of GM’s autonomous vehicle tech. Cruise CEO Kyle Vogt is a 2004 graduate of Shawnee Mission Northwest High School.
“GM’s commitment to autonomous vehicles is inspiring, deliberate and completely in line with our vision to make transportation safer and more accessible,” Vogt said in a release. “We are excited to be partnering with GM and believe this is a ground-breaking and necessary step toward rapidly commercializing autonomous vehicle technology.”
Cruise created an aftermarket kit that allows users to convert certain types of cars into autonomous vehicles for highway driving. Fortune Magazine reports that about 40 people work for Cruise. The company raised more than $18 million in venture capital funding, and its investors include Y Combinator, Spark Capital, Maven Ventures and Founder Collective.
As part of the deal, Cruise will operate as an independent unit within GM’s recently-formed autonomous vehicle team. The company will continue to be based in San Francisco. GM already works with ride-sharing company Lyft and formed a personal mobility brand for car-sharing fleets named Maven.
A graduate of the Massachusetts Institute of Technology, Vogt now has two billion-dollar deals under his belt. In 2006, he helped build and launch Twitch, which is self-described “the ESPN for gaming.” In 2013, Amazon acquired the firm for $1.1 billion. He also was a co-founder of SocialCam, a mobile app for video sharing. In 2011, he sold the firm to Autodesk for $60 million.
To learn more about Cruise’s technology, check out the video below.
Featured Business

2016 Startups to Watch
stats here
Related Posts on Startland News
How watching a 1-minute video could help a Kansas City startup win $200K
TL;DR — Clara Biotech needs views and likes on a company explainer video in order to advance in a highly competitive pitch event. Click here to watch the video or keep reading. Online audience support could help propel a local biotech startup into the finals of an Oct. 15 pitch competition where the winner will…
United WE powers forward with initiative to appoint women into government positions
Kansas Gov. Laura Kelly saluted United WE Wednesday as the women-focused nonprofit celebrated 30 years of change-making across the two-state region — from strengthening workplace benefits to empowering more women into civic leadership. “United WE is making a huge difference. Just this year, United WE partnered with my office to significantly expand parental leave benefits…
KC company packages guilt-free plastic alternative with new fashion line by Grammy-winning Ciara
A Kansas City company’s groundbreaking biodegradable packaging will help send shipping waste from a fashion icon’s new clothing line back to the earth, officials from Biolo announced Thursday. LITA by Ciara — The House of LR&C’s new consciously created, ready to wear collection, inspired by Grammy award-winning singer Ciara — will include sustainable packaging for…
