Shawnee native sells another startup for over $1B with GM deal
March 21, 2016 | Bobby Burch
General Motors is hoping to become the leader of self-driving car technology with the gargantuan acquisition of Cruise Automation, whose founder has a local tie.
GM announced on March 11 that it purchased Cruise for more than $1 billion in a move that aims to accelerate the development of GM’s autonomous vehicle tech. Cruise CEO Kyle Vogt is a 2004 graduate of Shawnee Mission Northwest High School.
“GM’s commitment to autonomous vehicles is inspiring, deliberate and completely in line with our vision to make transportation safer and more accessible,” Vogt said in a release. “We are excited to be partnering with GM and believe this is a ground-breaking and necessary step toward rapidly commercializing autonomous vehicle technology.”
Cruise created an aftermarket kit that allows users to convert certain types of cars into autonomous vehicles for highway driving. Fortune Magazine reports that about 40 people work for Cruise. The company raised more than $18 million in venture capital funding, and its investors include Y Combinator, Spark Capital, Maven Ventures and Founder Collective.
As part of the deal, Cruise will operate as an independent unit within GM’s recently-formed autonomous vehicle team. The company will continue to be based in San Francisco. GM already works with ride-sharing company Lyft and formed a personal mobility brand for car-sharing fleets named Maven.
A graduate of the Massachusetts Institute of Technology, Vogt now has two billion-dollar deals under his belt. In 2006, he helped build and launch Twitch, which is self-described “the ESPN for gaming.” In 2013, Amazon acquired the firm for $1.1 billion. He also was a co-founder of SocialCam, a mobile app for video sharing. In 2011, he sold the firm to Autodesk for $60 million.
To learn more about Cruise’s technology, check out the video below.
Featured Business

2016 Startups to Watch
stats here
Related Posts on Startland News
New state awards aim to honor ‘Cool things made in Kansas,’ unconventional talent sources
Kansas businesses and entrepreneurs are the lifeblood of the Sunflower State, said David Toland, announcing the return of Kansas’ annual awards program aimed at recognizing businesses across the state for the contributions they make to the state economy and to the well-being of their communities. “They are what make our state strong, prosperous and successful…
Healthtech app bridges care access gap: Recovery takes time, but patients need mobility today
As an occupational therapist for the past 15 years, Dr. Brandy Archie noticed a hole in the healthcare system, she said. “Your medical insurance covers things that accommodate your body, but doesn’t cover things that accommodate your environment,” she explained. That observation led Archie in 2017 to found AccessAble Living in Kansas City — now…
Generation least likely to vote wants yours: How Gen Z candidates are jumping on MO ballots to energize interest
Editor’s note: This story is part of a series on the 2022 election produced by the KC Media Collective, an initiative designed to support and enhance local journalism. Members of the KC Media Collective include Startland News, Missouri Business Alert, Kansas City PBS/Flatland, KCUR, The Kansas City Beacon and American Public Square. Ray Reed sat…
Kansas City startup tapped for $100K investment through Omaha growth accelerator
Particle Space isn’t just big in Japan — it’s seeing momentum and scaling opportunities closer to home: earning a spot in the newest NMotion accelerator and another $100,000 investment for the proptech startup, David Biga said. NMotion powered by gener8tor announced Kansas City-based Particle Space’s selection alongside five other companies joining the inaugural NMotion Growth…
