Shawnee native sells another startup for over $1B with GM deal
March 21, 2016 | Bobby Burch
General Motors is hoping to become the leader of self-driving car technology with the gargantuan acquisition of Cruise Automation, whose founder has a local tie.
GM announced on March 11 that it purchased Cruise for more than $1 billion in a move that aims to accelerate the development of GM’s autonomous vehicle tech. Cruise CEO Kyle Vogt is a 2004 graduate of Shawnee Mission Northwest High School.
“GM’s commitment to autonomous vehicles is inspiring, deliberate and completely in line with our vision to make transportation safer and more accessible,” Vogt said in a release. “We are excited to be partnering with GM and believe this is a ground-breaking and necessary step toward rapidly commercializing autonomous vehicle technology.”
Cruise created an aftermarket kit that allows users to convert certain types of cars into autonomous vehicles for highway driving. Fortune Magazine reports that about 40 people work for Cruise. The company raised more than $18 million in venture capital funding, and its investors include Y Combinator, Spark Capital, Maven Ventures and Founder Collective.
As part of the deal, Cruise will operate as an independent unit within GM’s recently-formed autonomous vehicle team. The company will continue to be based in San Francisco. GM already works with ride-sharing company Lyft and formed a personal mobility brand for car-sharing fleets named Maven.
A graduate of the Massachusetts Institute of Technology, Vogt now has two billion-dollar deals under his belt. In 2006, he helped build and launch Twitch, which is self-described “the ESPN for gaming.” In 2013, Amazon acquired the firm for $1.1 billion. He also was a co-founder of SocialCam, a mobile app for video sharing. In 2011, he sold the firm to Autodesk for $60 million.
To learn more about Cruise’s technology, check out the video below.
Featured Business

2016 Startups to Watch
stats here
Related Posts on Startland News
Frustrated by the fit, this traveler-turned-swimwear founder crafted 10 pairs himself; now his trunk show is going global
Opening a popup swimwear store in one of Atlanta’s most upscale malls represented a surge of momentum for Tristan Davis’ high-end brand that began not on a beach or a runway, but in Kansas City’s tight-knit startup community. “We’ve gone from an idea in a handmade bathing suit to a high fashion mall in less…
Harvesting opportunity: How a KC chicken chain turned a strip of parking lot into its latest ingredient
Months before snow blanketed Kansas City this week, Todd Johnson transformed a weed-filled, unusable portion of parking lot at his Lenexa restaurant into a flourishing garden that serves up fresh produce used in kitchens at all three of his Strips Chicken and Brewing locations in Johnson County. In its first season, Moonglow Gardens — as…
AI evolved faster than rules to protect people; this founder wants to code ethics back into the tech
Amber Stewart sees what many overlook in artificial intelligence, she said: the human cost of unregulated technology that can manifest as anything from sexist and racist outcomes to outright theft from willing and unwilling members of the public. “I’m not afraid of the tech,” said Stewart, founder and CEO of GuardianSync. “I’m afraid of unfettered…
A romantic hideaway (for you and a book): Entrepreneur’s heart for reading opens store on Independence Square
America Fontenot didn’t plan to launch her new Independence bookstore on national Small Business Saturday — the busiest shopping weekend of the year — but renovation delays just kept pushing back the opening, she said. So while many small shops were offering Black Friday-adjacent deals to get customers in the front door, Fontenot’s The Littlest…
