As the Royals roll, this KC tech startup wants to develop its future pitchers
October 27, 2015 | Bobby Burch
A local startup hopes to cultivate the next Wade Davis or Yordano Ventura with the help of its pitching technology.
Precise Play’s Digital Pitch Analyzer
In early 2015, Kansas City-based Precise Play launched its digital pitch analyzer, which the company is selling to baseball academies, schools and private leagues.
Precise Play founder Victor Villarreal said that his machine has been a hit with young players — ages eight to 18 — who hope to improve their pitching skills.
“We can’t get kids off these machines,” Villarreal said. “I took it to a maker’s fair, and the kids were throwing into it and having a blast. Finally, their parents had to tell them that there were other people in line. … You can’t keep them off this thing.”
The six-foot, 300-pound machine uses laser light to track and locate a pitch. A digital display quickly reports back to a pitcher his speed, whether the throw was a strike or ball and its general location.
Painted a Royal blue, the Wi-Fi-enabled pitch analyzer also produces printable performance reports for pitchers to see their pattern. Soon the machine will send the report to a mobile app that’s now in development, which will allow for pitchers to create an online profile of their skills and progress.
“We developed a light curtain with this machine,” Villarreal said. “It has a triple layer light curtain and there are laser arrays that are disrupted by a passing ball and we can collect the data as it passes. We can detect its position on an x and y (axis) and a delta and z axis with a speed component to very accurately determine the speed of the ball.”
Villarreal is selling the laser light version of his product for $4,400 and a radar-based machine for $1,500.
An electrical engineer by training, Villarreal said he plans to capture data from the machines in hopes to create additional revenue opportunities for Precise Play. Eventually, Villarreal said he sees the potential for college scouts and recruiters to pay a subscription to learn more about prospects.
Founded in 2012, Precise Play now has eight people on staff.
Here’s a brief demonstration of the machine from Villarreal:
2015 Startups to Watch
stats here
Related Posts on Startland News
Pipeline opens application for 2023 fellowship, Pathfinder; boosts its own storytelling
Midwest entrepreneurs deserve the resources they need to scale into high-growth ventures, said Melissa Vincent, announcing the launch this week of applications for Pipeline’s latest fellowship and Pathfinder program for overlooked founders. Tapping into its network of more than 180 entrepreneurs who have generated over $2.2 billion in revenues, Pipeline’s support system ranges from intense…
2022 Kansas City’s VC-Backed Companies Report
The metro’s field of venture capital-backed companies is getting more crowded — their payrolls swelling with new employees — amid a bounce-back from the global pandemic and new signals of Kansas City’s momentum, according to data in a new report from Startland News. The 2022 Kansas City Venture Capital-Backed Companies Report provides an updated snapshot into…
Sicilian legacy meats its match: Why this rising star on KC’s food scene was DiCapo’s pick to take over family pizzeria after nearly 100-year run
As a teenager working in downtown Kansas City in the 1990s, Theresa Santos found herself spending her breaks and spare time at the Italian Gardens restaurant on 12th and Baltimore, she recalled. Growing up in New York City and infatuated with Italian culture and food, Santos quickly became friends with the staff — then the…
You shouldn’t have to drive through hell to find a car, founder says; Startup brings concierge service to online auto customers
Not all car buyers want to be in the driver’s seat — especially when attempting to navigate a disconnected roadmap of dealer-focused online marketplaces, said Eric Westphal. “Years ago, when I was looking for a car, I knew what I wanted and I couldn’t find it locally,” said Westphal, describing the inspiration behind Overland Park-based…