90 on the Clock: Rawxies’ vegan treats
September 23, 2015 | Bobby Burch
90 on the Clock: Rawxies’ vegan treats
By John McGrath, KCPT, and Bobby Burch, Startland News
Ed’s Note: Flatland and Startland News have partnered to highlight Kansas City’s innovators and entrepreneurs, all in 90 seconds. This is the second episode in the five-part series.
Rawxies founder Callie England may best be defined by her tenacity.
England, who serves as CEO of the Kansas City-based vegan snack company, worked tirelessly in recent months to raise local funds — to the tune of $512,000 — that will accelerate her business. She moved her company from Petaluma, Calif. to Kansas City in 2013 and promised herself to build Rawxies with local support.
The company’s recent funding will boost manufacturing of its snacks by roughly 400 percent.
A Jefferson City native, England said when she was 20-years-old she grew tired of taking a cocktail of medications for her health. Even with the medications, she still felt ill and eventually sought out the help of a naturopathic doctor who put her on a plant-based, vegan diet. After noticing an improvement in her health, England’s dietary change eventually gave rise to Rawxies.
Rawxies now offers a variety of different flavors of vegan, soy- and gluten-free snacks that ship around the nation. Shaped as hearts, the low-sugar food bars are not heated above 105 degrees, preserving the ingredients’ natural enzymes to ease digestion.
Here are a few more nuggets from her conversation with Startland News and FlatlandKC.
On the challenges that led her to start Rawxies …
I was on about nine prescription pills when I was 20-years-old. I was fed up living a life based on my medication schedule so I sought out the help of a naturopath (doctor) and she put me on a vegan diet. Within two months I was off every single prescription medication.
On raising capital in Kansas City …
Raising capital in Kansas City is more about connections than it is your brand. It’s still your brand and it’s still your company, but it’s really about building a connection with somebody and the relationship that goes along with that.
On what the funding will go toward …
The funds that we’ve raised are going to be used towards building the back end of business. In order to meet the demands and the growth, we’re really investing in machinery that increases our output.
2015 Startups to Watch
stats here
Related Posts on Startland News
8-year-old Raytown entrepreneur strings together jewelry business
Raelynn Heath’s bling is inspiring, her mother said. The 8-year-old entrepreneur has spent half her life developing a brand built on crafting original jewelry and repairing broken pieces, she said. “We take a little bit of the old and the new and the practical,” said Regina Lastiee-Heath. Young Raelynn markets her jewelry on Facebook and…
Firebrand Ventures inks $17.7M for oversubscribed seed fund
Kansas City-based seed fund Firebrand Ventures has crushed its original goal to create a $7 million seed fund for startups in the Midwest. Led by investor and former Techstars managing director John Fein, the fund raised $17.7 million for tech ventures in the Midwest, exceeding its initial goal by about 250 percent, said Fein. “I’m…
Integrated Roadways testing smart pavement tech in Colorado
Integrated Roadways is launching a pilot test of its smart pavement technology in Colorado in an effort to save lives. In partnership with the Colorado Department of Transportation, Integrated Roadways will install one-half-mile of its smart pavement technology on U.S. 285 near Fairplay, Colorado. The technology, which makes roadways touch-sensitive to vehicle positions, will collect…
Digital Sandbox KC funds four new area tech startups
Four early-stage companies have joined the ranks of the Digital Sandbox KC. The proof-of-concept incubator program is awarding grants to the quartet of startups, two in partnership with the Ennovation Center in Independence, Missouri, and two out of the Innovation Stockyard in St. Joseph, Missouri. “We continue to see a high volume of creative, innovative…