2015 Startups to Watch
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Six takeaways from the digital transformation at Hallmark
It’s not just tech startups that innovate and disrupt. One of the Kansas City area’s largest firms, Hallmark Cards, recently launched a digital transformation. In 2015, the greeting card giant funneled thousands of products that were popular on the shelves to online sales. The firm also updated its social media practices to attract younger customers.…
Report: Kansas City’s tech workforce is growing faster than most big cities
Techies around the nation have flocked to Kansas City at a rate faster than many major cities, including New York City, Chicago, San Diego and others according to a recent report. CBRE’s annual Tech Talent Report found that between 2011 and 2016 Kansas City’s tech workforce grew 39 percent, adding about 15,000 new tech staffers…
How the Kansas City Chiefs became the No. 1 NFL team in social engagement
Most Kansas City Chiefs fans are likely aware that they hold the Guinness World Record for the “loudest crowd roar at a sports stadium.” But what fans may not know is how that same enthusiasm and energy translates to the Kansas City Chiefs’ social media engagement. Using a variety of platforms, the team’s social media…
After 2014 departure, Lyft operations return to KCMO
Kansas Citians now have more ridesharing options than just Uber. After nearly a three year hiatus, the ride-sharing giant Lyft on Sunday re-launched its operations in Kansas City, Mo., including Kansas City International Airport. Lyft’s arrival represents more local competition among Uber and Lyft, and more choices for riders in Kansas City. Lyft already was…