In time for Mother’s Day: Ovatemp wants to boost women’s fertility
May 8, 2015 | Bobby Burch
The arrival of Ana Mayer’s baby girl isn’t the only thing she’ll be thinking about this Mother’s Day.
Mayer — who’s among the newest founders in the Techstars-led Sprint Mobile Health Accelerator in Kansas City — will also be mulling how to further develop Ovatemp, the Boston-based ovulation tech company she leads.
Ovatemp offers women the tools to track their ovulation patterns via a wireless thermometer and app to naturally avoid or enable pregnancy.
Mayer doesn’t need to look far for validation that her product works. One glance at her growing family will suffice.
“It worked for me — I have a one-year-old boy and a baby girl on the way,” she said. “We want to share that, and we really think we can help women that are struggling.”
Mayer’s idea for Ovatemp first arrived when she wanted to naturally avoid pregnancy. Eventually, when Mayer wanted to start a family with her husband and co-founder, Daniel Graf, she used her tracking technique to become a mother. Achieving pregnancy, however, isn’t as simple as a bottle of wine and a Marvin Gaye album.
“It became a very long journey and it was not as easy as I thought it was going to be,” said Mayer, who was an attorney before launching Ovatemp. “When you’re a teenager you basically get told that if you even look boys in the eyes you’re going to get pregnant. Turns out it’s not that easy.”
To employ Ovatemp’s tech, a woman first answers a series of questions on her health and lifestyle, which assigns her a profile based on her responses. After a woman is profiled, she measures her temperature via a Bluetooth thermometer each morning, inputs information about her cervical and period fluid into an app and then awaits the status of her fertility. The company says the process can help women get pregnant up to six times faster.
Ovatemp’s app is now available on the Apple Store, and the company is currently accepting preorders of its thermometers.
“We’re making baby making fun and taking out the stress,” Mayer said. “We know we can improve their odds. … We’re making it as personal as possible. It’s data-driven, personalized advice rather than just tracking.”
In less than a month, Mayer will pitch Ovatemp’s solution on the Kauffman Center’s stage to hundreds of people and dozens of hungry investors during Techstar’s Demo Day. But unlike her peers in the three-month, mentor-led program, Mayer will be entering her third trimester.
“I’ll be seven-months pregnant,” she said. “I’ll get to flaunt my pregnancy on stage. I’m excited for what’s next.”
Featured Business

2015 Startups to Watch
stats here
Related Posts on Startland News
‘When puppets talk people listen’: It’s not just storytelling anymore for one of KC’s most beloved children’s theaters
A Kansas City arts institution known for years as the Mesner Puppet Theater is animated with new life, said Meghann Henry, detailing a mission pivot for the freshly sewn and rebranded What If Puppets. Evolution at the nonprofit has taken a turn toward early childhood education since the retirement of Paul Mesner in 2016 —…
M25 drops Midwest Madness bracket for best startup hub: 4-seed KC faces up-hill battle (Here’s how to vote)
Bracket update: Since this story’s original publication, Kansas City has advanced to the Midwest Madness bracket’s Round of 32. Voting on Kansas City’s next match-up — against 5-seed Lafayette, Indiana — begins Tuesday, March 21. As sports fans fill out March Madness brackets this week, a Chicago-based venture capital firm is encouraging Midwestern founders, investors…
Startups, investors on ‘red alert’ as Silicon Valley Bank collapse ripples into new tech downturn fears
Editor’s note: This story was originally published by Missouri Business Alert, a member of the KC Media Collective, which also includes Startland News, KCUR 89.3, American Public Square, Kansas City PBS/Flatland, and The Kansas City Beacon. Click here to read the original story. Silicon Valley Bank collapsed in rapid fashion on Friday to become the second-largest bank…
Former C2FO manager creates AI data analyst to usher in a new way of making business decisions
Tyler Amundsen is set on building a future where every professional uses artificial intelligence to make better decisions, faster, he said. “With humans, AI and computers working together, we can achieve truly mind-blowing things, and we’re just at the beginning of it. … We’re at a point in the world where AI can tell whether…

