In time for Mother’s Day: Ovatemp wants to boost women’s fertility
May 8, 2015 | Bobby Burch
The arrival of Ana Mayer’s baby girl isn’t the only thing she’ll be thinking about this Mother’s Day.
Mayer — who’s among the newest founders in the Techstars-led Sprint Mobile Health Accelerator in Kansas City — will also be mulling how to further develop Ovatemp, the Boston-based ovulation tech company she leads.
Ovatemp offers women the tools to track their ovulation patterns via a wireless thermometer and app to naturally avoid or enable pregnancy.
Mayer doesn’t need to look far for validation that her product works. One glance at her growing family will suffice.
“It worked for me — I have a one-year-old boy and a baby girl on the way,” she said. “We want to share that, and we really think we can help women that are struggling.”
Mayer’s idea for Ovatemp first arrived when she wanted to naturally avoid pregnancy. Eventually, when Mayer wanted to start a family with her husband and co-founder, Daniel Graf, she used her tracking technique to become a mother. Achieving pregnancy, however, isn’t as simple as a bottle of wine and a Marvin Gaye album.
“It became a very long journey and it was not as easy as I thought it was going to be,” said Mayer, who was an attorney before launching Ovatemp. “When you’re a teenager you basically get told that if you even look boys in the eyes you’re going to get pregnant. Turns out it’s not that easy.”
To employ Ovatemp’s tech, a woman first answers a series of questions on her health and lifestyle, which assigns her a profile based on her responses. After a woman is profiled, she measures her temperature via a Bluetooth thermometer each morning, inputs information about her cervical and period fluid into an app and then awaits the status of her fertility. The company says the process can help women get pregnant up to six times faster.
Ovatemp’s app is now available on the Apple Store, and the company is currently accepting preorders of its thermometers.
“We’re making baby making fun and taking out the stress,” Mayer said. “We know we can improve their odds. … We’re making it as personal as possible. It’s data-driven, personalized advice rather than just tracking.”
In less than a month, Mayer will pitch Ovatemp’s solution on the Kauffman Center’s stage to hundreds of people and dozens of hungry investors during Techstar’s Demo Day. But unlike her peers in the three-month, mentor-led program, Mayer will be entering her third trimester.
“I’ll be seven-months pregnant,” she said. “I’ll get to flaunt my pregnancy on stage. I’m excited for what’s next.”
Featured Business

2015 Startups to Watch
stats here
Related Posts on Startland News
With scholarships available, urban business effort grows Kansas City
An effort to increase entrepreneurship in the urban core of Kansas City is increasing its area economic impact as well as its scholarship opportunities. Launched in 2013, the Urban Business Growth Initiative offers a variety of programs that help applicants access resources, classes and counseling to create jobs and support urban business growth. The UBGI…
Sprint parent company to invest $50B in U.S. startups
The billionaire behind Sprint’s parent company plans to unload some serious investment capital in American startups. After a meeting with President-elect Donald Trump, SoftBank CEO Masayoshi Son announced that he plans to invest $50 billion in U.S. startups that will create tens of thousands of jobs in the next four years, according to the Associated…
Led by a ‘give first’ ethos, Techstars becomes a B-Corp
When your company mantra is “give first,” it’s bound have a philanthropic focus. And that ideology seems to have driven Techstars’ recent move to become a certified “B Corporation,” entailing the investment and accelerator group adhere to strict standards of social and environmental performance, accountability and transparency. A “B Corp” — or benefit corporation —…
Venture for America launches in KC to help startups find talent
A national fellowship program that helps recent graduates launch careers in entrepreneurship announced an expansion into Kansas City. With a mission to revitalize American cities, Venture for America partners with startups, business leaders and foundations to connect young talent with early-stage companies. In addition to the opportunity to work hands on with startups, The New…

