In time for Mother’s Day: Ovatemp wants to boost women’s fertility
May 8, 2015 | Bobby Burch
The arrival of Ana Mayer’s baby girl isn’t the only thing she’ll be thinking about this Mother’s Day.
Mayer — who’s among the newest founders in the Techstars-led Sprint Mobile Health Accelerator in Kansas City — will also be mulling how to further develop Ovatemp, the Boston-based ovulation tech company she leads.
Ovatemp offers women the tools to track their ovulation patterns via a wireless thermometer and app to naturally avoid or enable pregnancy.
Mayer doesn’t need to look far for validation that her product works. One glance at her growing family will suffice.
“It worked for me — I have a one-year-old boy and a baby girl on the way,” she said. “We want to share that, and we really think we can help women that are struggling.”
Mayer’s idea for Ovatemp first arrived when she wanted to naturally avoid pregnancy. Eventually, when Mayer wanted to start a family with her husband and co-founder, Daniel Graf, she used her tracking technique to become a mother. Achieving pregnancy, however, isn’t as simple as a bottle of wine and a Marvin Gaye album.
“It became a very long journey and it was not as easy as I thought it was going to be,” said Mayer, who was an attorney before launching Ovatemp. “When you’re a teenager you basically get told that if you even look boys in the eyes you’re going to get pregnant. Turns out it’s not that easy.”
To employ Ovatemp’s tech, a woman first answers a series of questions on her health and lifestyle, which assigns her a profile based on her responses. After a woman is profiled, she measures her temperature via a Bluetooth thermometer each morning, inputs information about her cervical and period fluid into an app and then awaits the status of her fertility. The company says the process can help women get pregnant up to six times faster.
Ovatemp’s app is now available on the Apple Store, and the company is currently accepting preorders of its thermometers.
“We’re making baby making fun and taking out the stress,” Mayer said. “We know we can improve their odds. … We’re making it as personal as possible. It’s data-driven, personalized advice rather than just tracking.”
In less than a month, Mayer will pitch Ovatemp’s solution on the Kauffman Center’s stage to hundreds of people and dozens of hungry investors during Techstar’s Demo Day. But unlike her peers in the three-month, mentor-led program, Mayer will be entering her third trimester.
“I’ll be seven-months pregnant,” she said. “I’ll get to flaunt my pregnancy on stage. I’m excited for what’s next.”
Featured Business

2015 Startups to Watch
stats here
Related Posts on Startland News
Need for speed: Mozilla awards $101K to local gigabit projects
The Mozilla Gigabit Community Fund announced it will award a total of $101,000 to fund six local projects that use gigabit technology to impact learning. The Gigabit Community Fund is a national partnership between the National Science Foundation, US Ignite and Mozilla. Locally, the fund partners with KC Digital Drive, whose goal is to leverage…
Firebrand Ventures joins $6.85M round in Des Moines startup
Continuing a streak of investments, Kansas City-based Firebrand Ventures joined a sizable investment in an Iowa-based payments processing startup. Firebrand joined six other venture funds in a $6.85 million funding round in Des Moines-based Dwolla, which builds applications that facilitate bank transfers, manages customers and verifies bank accounts. The round was led by Union Square…
Challenging the notion of ‘entitled millennials,’ Rise Fast empowers young people
When the economy took a turn for the worst in 2008, many millennials saw their parents and grandparents laid off by companies they’d been loyal to for years. Eze Redwood said that although it’s easy to gloss over the impact that traumatic events have on a generation’s psyche, young professionals carry the weight of this…
As engagement grows, KC Women in Technology gears up for 2017
Imagine if the next Mark Zuckerberg was a young female living in Kansas City. Despite an interest and aptitude in technology, imagine she walks into a popular clothing store and seeing a shirt that reads: “I’m too pretty to do math.” Subliminal messages such as this are not an uncommon occurrence for many young women.…

