In time for Mother’s Day: Ovatemp wants to boost women’s fertility
May 8, 2015 | Bobby Burch
The arrival of Ana Mayer’s baby girl isn’t the only thing she’ll be thinking about this Mother’s Day.
Mayer — who’s among the newest founders in the Techstars-led Sprint Mobile Health Accelerator in Kansas City — will also be mulling how to further develop Ovatemp, the Boston-based ovulation tech company she leads.
Ovatemp offers women the tools to track their ovulation patterns via a wireless thermometer and app to naturally avoid or enable pregnancy.
Mayer doesn’t need to look far for validation that her product works. One glance at her growing family will suffice.
“It worked for me — I have a one-year-old boy and a baby girl on the way,” she said. “We want to share that, and we really think we can help women that are struggling.”
Mayer’s idea for Ovatemp first arrived when she wanted to naturally avoid pregnancy. Eventually, when Mayer wanted to start a family with her husband and co-founder, Daniel Graf, she used her tracking technique to become a mother. Achieving pregnancy, however, isn’t as simple as a bottle of wine and a Marvin Gaye album.
“It became a very long journey and it was not as easy as I thought it was going to be,” said Mayer, who was an attorney before launching Ovatemp. “When you’re a teenager you basically get told that if you even look boys in the eyes you’re going to get pregnant. Turns out it’s not that easy.”
To employ Ovatemp’s tech, a woman first answers a series of questions on her health and lifestyle, which assigns her a profile based on her responses. After a woman is profiled, she measures her temperature via a Bluetooth thermometer each morning, inputs information about her cervical and period fluid into an app and then awaits the status of her fertility. The company says the process can help women get pregnant up to six times faster.
Ovatemp’s app is now available on the Apple Store, and the company is currently accepting preorders of its thermometers.
“We’re making baby making fun and taking out the stress,” Mayer said. “We know we can improve their odds. … We’re making it as personal as possible. It’s data-driven, personalized advice rather than just tracking.”
In less than a month, Mayer will pitch Ovatemp’s solution on the Kauffman Center’s stage to hundreds of people and dozens of hungry investors during Techstar’s Demo Day. But unlike her peers in the three-month, mentor-led program, Mayer will be entering her third trimester.
“I’ll be seven-months pregnant,” she said. “I’ll get to flaunt my pregnancy on stage. I’m excited for what’s next.”
Featured Business

2015 Startups to Watch
stats here
Related Posts on Startland News
Lean Lab leaders dissect recent politics spurring U.S. education engagement
Editor’s note: In partnership with the Wide Ruled podcast hosted by Brainroot Light and Sound, Startland News hopes to offer its audience more avenues to learn about innovators in Kansas City. Opinions expressed in this commentary are the author’s alone. Wide Ruled is a podcast on equality in education. Each episode showcases a struggle or…
Williams to critical Bloomberg piece: KC shouldn’t try to be Silicon Valley
Editor’s note: The following piece is in response to a Bloomberg article critical of the Kansas City Startup Village and Kansas City’s ability to use Google Fiber to become the “next Silicon Valley.” Opinions expressed in this commentary are the author’s alone. In 2012, Kansas City experienced what at the time must have felt like winning…
KC Outpost, local charm lures hundreds of SXSW attendees
Kansas City made a splash at the SXSW Conference thanks to a concerted effort to engage thousands mingling in downtown Austin. Led by the Economic Development Corporation of Kansas City, LaunchKC, the Ewing Marion Kauffman Foundation and Husch Blackwell, the KC Outpost welcomed hundreds of people curious to learn more about the area. Featuring speakers,…
Integrated Roadways founder featured on CNN as autonomous vehicle expert
A Kansas City startup founder recently was featured on CNN as an industry expert for his knowledge on autonomous vehicles and the infrastructure that can support them. After being discovered via a weekend panel discussion at the SXSW Conference, Integrated Roadways founder Tim Sylvester recently was hosted on CNN’s Quest Means Money show. Sylvester’s startup…

