In time for Mother’s Day: Ovatemp wants to boost women’s fertility
May 8, 2015 | Bobby Burch
The arrival of Ana Mayer’s baby girl isn’t the only thing she’ll be thinking about this Mother’s Day.
Mayer — who’s among the newest founders in the Techstars-led Sprint Mobile Health Accelerator in Kansas City — will also be mulling how to further develop Ovatemp, the Boston-based ovulation tech company she leads.
Ovatemp offers women the tools to track their ovulation patterns via a wireless thermometer and app to naturally avoid or enable pregnancy.
Mayer doesn’t need to look far for validation that her product works. One glance at her growing family will suffice.
“It worked for me — I have a one-year-old boy and a baby girl on the way,” she said. “We want to share that, and we really think we can help women that are struggling.”
Mayer’s idea for Ovatemp first arrived when she wanted to naturally avoid pregnancy. Eventually, when Mayer wanted to start a family with her husband and co-founder, Daniel Graf, she used her tracking technique to become a mother. Achieving pregnancy, however, isn’t as simple as a bottle of wine and a Marvin Gaye album.
“It became a very long journey and it was not as easy as I thought it was going to be,” said Mayer, who was an attorney before launching Ovatemp. “When you’re a teenager you basically get told that if you even look boys in the eyes you’re going to get pregnant. Turns out it’s not that easy.”
To employ Ovatemp’s tech, a woman first answers a series of questions on her health and lifestyle, which assigns her a profile based on her responses. After a woman is profiled, she measures her temperature via a Bluetooth thermometer each morning, inputs information about her cervical and period fluid into an app and then awaits the status of her fertility. The company says the process can help women get pregnant up to six times faster.
Ovatemp’s app is now available on the Apple Store, and the company is currently accepting preorders of its thermometers.
“We’re making baby making fun and taking out the stress,” Mayer said. “We know we can improve their odds. … We’re making it as personal as possible. It’s data-driven, personalized advice rather than just tracking.”
In less than a month, Mayer will pitch Ovatemp’s solution on the Kauffman Center’s stage to hundreds of people and dozens of hungry investors during Techstar’s Demo Day. But unlike her peers in the three-month, mentor-led program, Mayer will be entering her third trimester.
“I’ll be seven-months pregnant,” she said. “I’ll get to flaunt my pregnancy on stage. I’m excited for what’s next.”
Featured Business

2015 Startups to Watch
stats here
Related Posts on Startland News
Midwest-focused M25 rolls out new venture partners across region, adding high-profile STL founder
CHICAGO — An influential venture capital firm with portfolio companies in Kansas City and across the region on Thursday announced a St. Louis serial entrepreneur as the latest venture partner joining its mission to back a new generation of Midwest unicorns. Guy Friedman, co-founder and CEO of SteadyMD, brings an invaluable founder’s perspective — plus a…
Physician assistant, mom juggles healthy challenge: opening two Tropical Smoothie Cafe franchises
A new Tropical Smoothie Cafe franchisee is opening not one, but two locations this spring — all while keeping her day job and raising twin 4-year-olds. Nikki Vogel is taking over 2,200-square-feet in the former Calibration Brewery building at 119 Armour Road in North Kansas City for a scheduled April 16 opening. (It will be…
Roster filled: 32 Kansas startups march into Round 2 of tourney-style pitch competition
WICHITA — Nearly three dozen Sunflower State startups are vying for $20,000 in prize money — and courting the attention of investors — as they advance to the second round of an innovative, state-backed pitch competition set amid the excitement of the NCAA Men’s Basketball Tournament. NXTUS on Tuesday announced the initial 32 companies advancing…

